Scanning Web Pages

People are scanning web pages in an F pattern.

Eye tracking studies show people read the first full paragraph of the page but their attention wanes as they continue down the page. It is therefore important to tell your readers what the article is about by putting the summary at the top of the page.

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Artist Website Portfolio Page

Whether you use an artist website portfolio page with an album with all your galleries OR individual gallery pages without an album, it is imperative that you include descriptive text with images. It is our job as artists to inform and educate people about our work, using words.

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Artist About Page Content

For an artist, the about page is typically where you place your biography. A biography provides visitors with an in depth account of your art career. Since an artist’s bio is written in the third person your artist about page content should be as well.

It should also include…

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